The Future Imperative
The future is here, it’s just not evenly distributed. Advances in software, hardware and material sciences coupled with economic, demographic and cultural changes is reshaping the operating environment and opportunity set for every business on the planet. In 2018 venture capitalists deployed 255 billion dollars betting on a different future. Toward 2030 baby boomers will transfer 15 trillion dollars to Millennials and Generation X, upending traditional consumption and investment patterns as a result.
The best way to predict the future is to create it. Step back and consider what your business could look like in 5-10 years. Which irreversible trends will reconfigure your industry and what will stay the same? What is the basis of competition and what’s your place in the ecosystem? Where is your business model most vulnerable to disruption? How should your value proposition evolve in response? And what kind of operating model and capabilities does it take?
As an executive, half your job is figuring out how to think about, invest in and prepare your organization for tomorrow. We’re here to help you start today.